Non-Desktop data includes data for all mobile browser products as well as non browser products such as Lockwise, Firefox for Echo Show, Mozilla VPN, and Web XR Viewer among others.
- Day 2-7 Activation - Used to calculate the Day 2-7 Activation metric, a key result in 2020 for non-desktop products.
- Google Play Store Data - Used to understand the acquisition performance for non-desktop products on the Google Play Store.
- Apple App Store Data - Used to understand the acquisition performance for the non-desktop products on the Apple App Store.
- Events Daily - Used to answer event-based questions, such as funnels and counts.